Putting ideas to work.
I'm Jeff Neidt. I help brands find what they actually need to say, then build the strategy and creative to back it up.
I find the connections others miss and distill big ideas into clear, compelling truths.
From high-level positioning and brand architecture to multi-channel campaigns, I deliver concepts and copy that solve real business problems and earn their keep.
Independent since 2013, working directly with leading brands and alongside agencies like BBDO, Wolff Olins, and Digitas. Creative director and brand strategist, with a writer's ear for the difference between true and almost true.
my clients
hire me back.
Which is the only testimonial I actually trust.
*Rounding up. Math is hard.
A collection of thoughts, outtakes, and observations from a creative life.
Got a challenge
worth solving?
I'm pretty easy to get ahold of. We can grab a coffee or a beer and talk about how I can help you out.
jeff.neidt@neidtwriter.com