The Northstar Film Festival
The Northstar Film Festival in St. Paul examines the intersection of science and entertainment in film. It draws A-List talent, but, sadly, C-List awareness. Working with the teams at Tad Ware and FloraFauna, we set out to change that.
We created distinct concepts to promote the festival and draw attention from local and national attendees. Since the intent of the festival is to investigate the intersection of science and entertainment, we created concepts to reinforce the idea you can’t have one without the other. All with a tone and level of humor aimed at their target audience.